Fax Broadcasting
and Fax Blasting
Each company uses fax broadcast in a different way which is why Mekashron Business allows you to custom tailor your system to your businesses needs. With Mekashron Business, you have complete control over what you send out and how. Broadcast faxing with Mekashron Business falls into two distinct categories: Fax Blasting and Fax Personalization.
Fax Blasting - Basic Broadcasting
The simplest form of outbound faxing requiring no additional options. The same document is sent to every recipient with no personalization in the document, only in the fax header.
- Newsletters or Press Releases
- Announcements or Trade Show Specials
Fax Blasting - Fax
Personalization
This option offers greater personalization with each fax
customized for individual recipients. A form with a
watermark image, or letter, is used for all recipients.
Personalized data from a list, such as a name, phone
number or company name, is placed over the form.
- Direct Fax Advertising
- Personalized Fax
Fax Broadcast can be grouped into jobs which are fully manageable. From the Job Administrator you can start and stop broadcasts, decide when certain broadcasts go out or what phone lines to use. You can also have custom reports generated on each job. When the job finishes the report can be automatically printed, faxed, or e-mailed.
With any fax broadcast you are bound to run into some bad apples. These are the fax numbers that no longer exist, are always busy, or are really voice lines. The Smart Retry feature of Mekashron Business fax broadcast makes it easy to setup rules based on different scenarios. We realize that you wouldn't want to have your broadcast waste time retrying fax numbers that are really voice numbers, so we give you the ability to fully customize your retry strategy. If the fax number is busy you can try again in few minutes, but if a human answer the number is marked as such and the broadcast moves on. This makes managing your fax list a breeze and saves money by effectively using your phone lines.
With every list of fax broadcast recipients somebody will no longer want to hear from you. Mekashron Business has an automated "Do Not Send" (DNS) List feature. This gives you a way to easily remove recipients from your list.